OneGreen, an e-commerce marketplace, has raised $1.5 million in its pre-Series round led by Venture Catalysts, and family offices such as Sandhar Technology, marquee investors such as Shoumyan Biswas, Sunil Kamath, and Varun Laul, and strategic investors from Byju’s and other unicorns also participated in the funding round.
OneGreen said in a statement that the funds will be used to enter the next phase of development and increase the availability and accessibility of conscious products across categories such as groceries, breakfast essentials, snacks, beverages, and home care.
Founded by Abhijit Bhattacharya and Neha Gahlaut, OneGreen uses a proprietary tool called OneGreen Index to assess quality and credibility of conscious products across categories. According to the organization 80% of its target audience are health-conscious modern women, half of whom are mothers.
The organization claims to have over 18,000 products from over 500 suppliers that provide guaranteed products in categories such as groceries, breakfast essentials, snacks, beverages, home care, and children among others.
Early-stage investment firm Venture Catalysts claims to have funded 176 companies to date through a network of HNIs, Family Offices, CXOs, and others. Its portfolio includes Beardo, Airmeet, BharatPe, Blu Smart Mobility, Coutloot, and ClearDekho among others.
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“Green-living has already become the next big opportunity and center of business operations globally,” Neha Gahlaut, Co-Founder & Chief Marketing & Growth Officer, OneGreen, said in a statement on raising the funding round. OneGreen is now entering the next phase of growth with this funding round as a brand that pioneered the concept of an exclusive platform for green-only, conscious, and sustainable products. Aim to be the catalyst of a large movement toward sustainable living in the future by adopting a customer-centric approach. The grant will also help us broaden our market reach and reach, as well as provide a platform to brands that are committed to creating a cleaner world for our future generations.