ReDesyn has raised Rs 3.5 crore in a compulsory convertible debenture (CCD) round led by Real Time Angel Fund (RTAF), a SEBI-registered angel fund based in India, and marquee investor Sukhbir Singh.
According to a press release from ReDesyn, the funds will be used to accelerate its growth trajectory, expand its user base, and improve its product offerings.
ReDesyn enables content creators to become creator-preneurs by allowing them to sell brands, merchandise, and services via their own e-commerce store. The startup provides a wide range of tools and integrations that enable creators to create a variety of products and services that can be sold to fans worldwide via their own page or store.
Previously, the Mumbai-based startup received $500K in a bridge round in August 2022 from Fluid VC, Capri Global, and others, and $300,000 in a pre-Series A round in July 2021.
Real-Time Angel Fund (RTAF) is an India-based SEBI-registered angel fund that specializes in early-stage investments in innovative startups. The fund is sector-agnostic, with a focus on health tech, fintech, green energy, artificial intelligence, and consumer technology, and it provides capital, mentorship, and operational support to startups.