Shutterstock to Acquire Envato for $245 Mn

Shutterstock a NYC-based provider of a platform offering content for brands, digital media, and marketing companies, acquired Envato Ptv Ltd, an Australia-based company that specializes in digital creative assets and templates, for $245 million.

Shutterstock will increase its product offerings with the acquisition, which is anticipated to occur in the third quarter, subject to customary closing conditions.

The agreement is anticipated to quicken Shutterstock’s trajectory toward its long-term goals by 2027, as Envato will increase yearly revenues and adjusted EBITDA by 15% and 20%, respectively. With the addition of 650k subscribers, Shutterstock will be able to enhance its content revenue from video, audio, graphics, fonts, and templates; bolster its content library with 10 million images, 6 million videos, 1 million audio clips, 0.5 million templates, and 0.2 million graphics & fonts; and further diversify into new content types like code & web themes, product mock-ups fonts and templates (e.g. Slides, Powerpoint, Keynote, WordPress, video, designs for social posts, gaming, podcasts and print-on-demand). Shutterstock will be able to complement its current offering with Envato Elements.

Led by CEO Hichame Assi, Envato enables millions of people around the world to buy and sell creative assets, use smart design templates and learn creative skills. Through its combination of an extensive range of asset types, a deep library, and quality artistry, it helps creatives get projects done effectively.

The company has a presence in Mexico and New Zealand.

Led by CEO Paul Hennessy, Shutterstock provides a platform offering creative content for brands, digital media and marketing companies. The company licenses a diverse collection of high-quality 3D models, video, music, photography, vectors and illustrations. Its flagship product, Elements, is a creative subscription providing unlimited downloads of a diverse array of assets, templates and more.

Envato is perfectly positioned to address a rising consumer need for an unlimited multi-asset subscription to a library of creative content, with an emphasis on videos, audio, graphics, fonts, and templates,” Paul Hennessy said in a statement regarding the news. This acquisition will support Shutterstock in achieving its goal of providing clients with the content they require, wherever they are, to enable them to develop, produce, and share their next big idea by expanding our access to audiences that are growing more quickly and into new content categories.

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