SaaS startup UserStudy announced on Wednesday that it had raised Rs 8 crore ($1 million) in its pre-seed round led by Better Capital. The round saw participation from Sparrow VC, Maninder Gulati, Good Capital and a clutch of angels from Gojek, Microsoft, Meta, Oyo, FlexiLoans and upGrad have also joined the round.
Vaibhav Domkundwar, Better Capital Partner said, “We use what is easy and give up on things that are complex. Our view is that user research is too complex and too laborious and products and experiences are suffering at scale due to this challenge. UserStudy fixes this by making user research ten times easier for product teams globally,” said Vaibhav Domkundwar, Better Capital.
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Founded in April 2022, by Anshul Divakar and Nitin Matiyali, UserStudy product enables product teams to gather insights through video, audio and screen-share while a participant is using the target web/app/prototype Rapid recruitment of participants can be done through UserStudy’s participant panel, so that teams can focus on generating insight
The startup also helps product teams in the recruitment of the research participants with powerful segmentation of demographics and professional attributes.
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